New Toyota FJ Cruiser Site

We just noticed that Toyota has updated their FJC site with an all new design. It looks like it's a complete redesign of their site, we're pretty happy with the features.

The on-page comparison with a basic Jeep Wrangler is nice, as are the details related to off-road in general. The site has a bit of a 'cartooney' feel, but overall it's an improvement over the last version, which was over 6 years old.

What do you think of the new site?