A quick video of some of the booths we visited Thursday including: Toytec Lifts, COMEUP Winch, Warrior Products, and the new trailer from Smittybilt.

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Toyota Tundra & Tacoma builds are a dime-a-dozen at SEMA, so we've been seeking builds that stand out from the crowd. While most of these lifted rigs will probably never leave pavement, the concepts are still fun to examine. 

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Our team found plenty of great Toyota Trucks & SUV's today! Word is that Magnuson will have late-model Toyota Superchargers for FJ Cruisers, Tundras, and Tacomas very soon. We'll let you know when we find out more!

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The first day of SEMA revealed a Tonka 2016 4Runner on 38” tires, new lights bars and aftermarket truck grills from Baja Design, and to my total surprise Smittybuilt is coming out with a expedition trailer.

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Tuesday was a very productive day at the SEMA Show 2015! Our team captured hundreds of photos as part of their #LIVEatSEMA coverage. Here is just a taste...

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SEMA Show 2015 is underway and we're #LIVEatSEMA getting the best Toyota Cruiser, Truck and SUV coverage on the planet!

Here are a few favorites from Monday, before the show opened....

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Our team is already enroute to Las Vegas, NV for the 2015 SEMA Show and we'll be #LIVEatSEMA all week long! Our coverage begins Monday morning so stay tuned to this page and our social networks.

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Toyota Cruisers & Trucks, #theToyotaMagazine is here with your Fall 2015 issue - ready to download right now for free!

2015 is flying by and our team has been very busy creating the best Toyota coverage on the planet.

Toyota Cruisers & Trucks Magazine Fall 2015

To paraphrase Charles Dickens, ‘It was the best of times, it was the worst of times, it was a weekend of sunshine, it was a weekend of rain (a lot or rain, oh and there was the snow too!).’  Despite the less than desirable weather, the Overland Expo team pulled off an amazing event.  I think the weather actually brought everyone closer together.  In fact, I don’t remember seeing anyone angry or frustrated due to the weather.  I do remember seeing a lot of smiling faces, and I am positive I was grinning from ear to ear the entire weekend. This weather helped me, at least, slow down and really take my time to talk to the instructors, vendors, and attendees. 

What is Rock Therapy? It’s a Moab adventure created by wheelers for wheelers. It’s an outlet for many to get away and clear their minds. It’s an excuse for many to take their rigs out in one of the best known off-road trail systems in the country. It’s a gathering created to bring together crowds from all over North America and experience what Moab has to offer.

From blown 3rd members and near-death rollovers to a 2016 Tacoma and sponsor dinners, there were many highlights that made this year’s Rock Therapy one for the ages.

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